branding job S
- Status: Closed
- Prize: $308
- Entries Received: 74
- Winner: mahamid110
Contest Brief
Project overview:
We are launching a new E-commerce brand Called Menamakers. We specialize in electronics and our Hero product is called Arduino, which is a brand that we represent as an authorized reseller for the region.
Mena makers is the online arm of our engineering academy and the face that will sell our consumers the items they need to create their own projects and it will be a place to share ideas in the website blog
Objective:
We need a new brand identity to help us stand out from the noise. The market place we operate in, is crowded. Therefore, differentiation matters. Our space is saturated with boring brands, we want to make a difference with the way we look.
Target Audience:
A: Makers, people who are looking to work on an engineering idea they have in mind and looking for parts to build it
B: Engineering students who are learning how to practically get to doing an actual engineering project
usually the target audience would be the product combined with other accessories which we provide in a wide rang
Brand essence:
Creative engineering
Fun
Authentic
A place where bright minds can share experience
Competition:
The market is flooded by copy items specially from the Arduino brand
The original Arduino is mostly found in global websites that has high delivery charge and long delivery time
Local authorized resellers of the brand in the region has a very limited variety from the brand
Expected branding deliverables:
Logo and branding identity creation
Office set including letterhead, email signature, invoice, PPT slide
Emailer format
5 banners
Free delivery charge for orders above 100 AED
Authentic parts from an official reseller
Almost full rang of Arduino products
Wide variety of accessories
Interduce the new Arduino starter kit in Arabic
Branding Reference:
Integrated Circuit TechnologiesCircuit Board Stock Photos, Pictures & Royalty-Free Images - iStock
ArduinoManiaArduino launches four member Nano maker board family
Recommended Skills
Employer Feedback
“@mahamid110 won the contest on 28 May 2020”
besomi, United Arab Emirates.
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