Build an Online Store

A potential client ask for a sample online store. There is an on-line store that sells locally made goods/items to both local and international markets. An online store that showcases the depth of information that helps us put together an accurate proposal and quotation 1. Introduction Mindbank Media invites bids to design and build its public online store/website. Bids should be submitted by May 15th 2017. We will choose a Web Developer within one week of receiving the bids. The project will commence on the 30th May 2017. Our target launch date is 01 June 2017. 2. About the organisation This organization creates local content to export and also generate revenue [login to view URL] target audience are government, parastatals and privately-own businesses and foundation Target audience. a. The general public. 75% of our funding comes from individuals who hear about our message through our marketing channels. The remainder comes from corporate sponsorship and internal profit generation (such as fundraising activities and sale of our branded merchandise). b. Businesses. Businesses contribute 15% to our funding. We would like to strengthen our focus on corporate sponsorship during 2011 and use the website to support co-branded sponsorship projects and political campaign. c. Partners. We are continually expanding our partnership network to environmental organisations and lateral NGOs. The website should act as a vehicle to strengthen our network. d. Employees. The strength of our efforts relies on the quality of our people. We would like the website to attract job applications from qualified individuals in the fields of marketing, accounting and project management. The website should advertise the uniqueness of our offering. e. Photographers. Photographers typically spend 40 hours a year to profile our projects. They are selected on a competitive basis but often donate free hours to capture specific projects and events. We would like the ‘photo blog’ (see below) to inspire professional photographers to get involved. f. Design students. We sell branded merchandise (t-shirts, caps and bags) in our online shop as part of our fundraising. The designs and illustrations are donated by designers and design students. We would like the site to attract further contributions in this area. An online competition platform would be ideal. g. Media. We have been featured in a variety of local magazines and radio stations. We would like the website to attract further positive media attention and enable interested parties to download our press kits. 4. Website activities and objectives A professional web presence would assist in growing the organization and enable the general user to engage in the following activities on our website. Items are listed in order of importance: • Donate online • Subscribe to our newsletter • Subscribe to our blog RSS feed • Follow us on social media channels like twitter and Facebook • Purchase our merchandise • Contribute blog comments • Download resources on “going green” This ties in with our major website objectives: • Create awareness about our organisation • Generate donations and merchandise sales • Build an online community • Build a repository for resources and materials on “going green” • Advertise uniqueness of organisation to partners, volunteers and the media