Dear client,
Hope you are doing well.
I have gone through your post for increase products ranking on amazon, and I'm very much interested in assist you for the Create/Manage a PPC Campaign.
For increasing sells on Amazon first, we have to check you listing , product categories analysis, and research on competitors price and other details.
My plan of action for your project will be :
1) competitive analysis research to start with
2)On the basis of analysis, I will work for the listing as knowing your competitors lets you decide the listing in a better way
3) Product description with the Keywords in HTML formatting with SEO title
4) Regular optimization of store & products
5) Working for reviews
6) ad campaigns planning
I'm able to identify which keywords convert to sales, and at what ACoS. I will scan through the keywords and pause keywords that have an ACoS that is higher than your threshold. By the same token, We will want to identify any keywords that are below ACoS and We can think about increasing the bid so that your ad will appear more frequently for that converting keyword.
Please share your amazon store link so I can check and suggest you for the improvement.
Thanks
somya P.