Marketing & Social Media Expert Needed for Digital Marketing Agency -- 2

If you live and breathe marketing and social media, we need to talk. We’re looking for a flexible and versatile marketer who will be responsible for the growth of our marketing and social media channels, as well as our clients.

Responsibilities will include tracking and analyzing the performance of marketing campaigns, managing the marketing budget and ensuring that all marketing material is in line with our brand identity. As well as developing and implementing our Social Media strategy in order to increase our online presence and improve our marketing and sales efforts. You will be working closely with Marketing and Sales departments and our clients.

Ultimately, you will help us build and maintain a strong and consistent brand for Amplify and our clients through a wide range of online and offline marketing channels.

Duties and responsibilities:

Develop, implement and manage ours and clients marketing campaigns and social media strategy

Define most important social media KPIs

Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

Produce valuable and engaging content for Amplify and our client’s website and blog that attracts and converts target groups

Measure the success of every social media campaign

Stay up to date with latest social media best practices and technologies

Use social media marketing tools such as Buffer, Hootsuite

Work with copywriters and designers to ensure content is informative and appealing

Collaborate with Marketing, Sales, Product Development teams and clients

Monitor SEO and user engagement and suggest content optimization

Provide constructive feedback

Adhere to rules and regulations

Present to Senior Management

Build strategic relationships and partner with key industry players, agencies and vendors

Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

Oversee and approve marketing material, from website banners to hard copy brochures and case studies

Measure and report on the performance of marketing campaigns, gain insight and assess against goals

Requirements and qualifications:

1 year of experience as a Social Media Specialist or similar role

Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices

Understanding of SEO and web traffic metrics

Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate

Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)

Experience with doing audience and buyer persona research

Good understanding of social media KPIs

Familiarity with web design and publishing

Excellent multitasking skills

Great leadership skills

Critical thinker and problem-solving skills

Team player

Good time-management skills

Great interpersonal, presentation and communication skills

latest trends and best practices in online marketing and measurement

Amplify is a team of passionate and dedicated people located in 9 time zones and we are very connected with each other.

Communication is key, if this isn't your strength, then this role isn't for you. We prefer people in the team who have had experience working in a virtual team.

Skills: Content Marketing, Internet Marketing, Marketing Strategy, SEO, Social Media Marketing

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About the Employer:
( 0 reviews ) Brisbane, Australia

Project ID: #21302176

67 freelancers are bidding on average $35/hour for this job



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