Build and maintain customer relationships in order to understand their needs and business
priorities.
Provide excellent customer service to maintain existing affiliates and acquire new affiliates.
Perform new customer acquisition through research, referrals, networking, cold calling, data
feeds and emails.
Implement affiliate marketing activity including email campaigns, newsletters, blog, etc to
increase in revenue targets.
Develop business strategies to improve the affiliate program.
Stay current with trends in affiliate marketing and identify new opportunities.
Acquire new partners to grow the affiliate scheme.
Maintain open communication with all affiliates on day-to-day issues.
Analyze campaign activity to ensure affiliates deliver the best ROI.
Manage the affiliate budget, including commission and budget, spend.
Communicate with new and existing affiliates regarding upcoming promotions and optimization
opportunities.
Deliver affiliate marketing reports to senior management.
Initiate new campaign ideas, incentives, and bonuses for the affiliate scheme.
Develop the affiliate marketing strategy with the aim of recruiting new affiliate partners and
delivering sales volume.