Can someone help me with my facebook ads jobs

I am in need of a virtual assistant to help with social media management tasks. The ideal candidate should have experience in managing social media accounts, creating content, and engaging with followers. The assistant will be required to dedicate 10-20 hours per week to this project. Real-time communication is preferred as it allows for immediate feedback and updates. The tasks should be completed in a timely manner to ensure the smooth running of our social media platforms. Skills required for this job include: - Proficiency in social media platforms such as Facebook, Instagram, and Twitter - Excellent written and verbal communication skills - Ability to create engaging and relevant content - Knowledge of social media analytics and tools to track perform...

I am in need of a virtual assistant to help with social media management tasks. The ideal candidate should have experience in managing social media accounts, creating content, and engaging with followers. The assistant will be required to dedicate 10-20 hours per week to this project. Real-time communication is preferred as it allows for immediate feedback and updates. The tasks should be completed in a timely manner to ensure the smooth running of our social media platforms. Skills required for this job include: - Proficiency in social media platforms such as Facebook, Instagram, and Twitter - Excellent written and verbal communication skills - Ability to create engaging and relevant content - Knowledge of social media analytics and tools to track perform...

The primary goal of this project is to drive more traffic to my website using Google Search Ads. I am specifically targeting local clients, so the freelancer who undertakes this project should have appropriate knowledge and experience in delivering well-tailored Search Ads campaigns for a local audience. Key requirements include: - Proven experience in creating successful Google Search Ads - Ability to carry out market research to understand local audiences - Demonstrated success in driving increased website traffic using search ads I'm primarily looking to onboard someone who can strategize effectively, make data-informed decisions on my behalf, and ultimately increase web traffic from local clients. Your ability to analyze c...

I aim to boost the number of leads generated for my Software as a Service (SaaS) product by curating a compelling video ad. This will be tailored specifically for younger adults aged 18-30, to effectively engage them and drive traffic to my website. The content within the advertisement should highlight the uniqueness and overall benefits of my project management tool, while remaining succinct yet informative. Ideal Skills and Experience: - Proven experience in content creation for video ads - Excellent understanding of SaaS products and project management - Ability to effectively target and engage younger audience (18-30) - Considerable success in creating ads that lead to increased website traffic and lead generation.

I'm in need of an experienced social media specialist with a background in event management. Your primary role will be to manage and enhance our Instagram, Facebook and LinkedIn accounts, as well as run performance marketing campaigns. Key Responsibilities: - Develop and implement comprehensive social media strategies to drive website traffic and generate leads - Regularly post engaging content on Instagram, Facebook and LinkedIn - Manage and optimize performance marketing campaigns - Monitor and analyze social media metrics to track campaign performance and make data-driven decisions Ideal Skills: - Proven experience in social media management for event companies - Expertise in Instagram, Facebook and LinkedIn - Proficiency in performance marketing - Ana...

I'm looking for a skilled social media marketer to create and manage my Snapchat ads campaign. My primary goal is to generate leads, which can be nurtured into customers. Key Responsibilities: - Designing and setting up engaging ads that encourage potential customers to take action - Implementing targeted advertising strategies to reach local, national, and international audiences - Monitoring campaign performance and optimizing for maximum lead generation Ideal Skills: - Proven experience with Snapchat advertising and lead generation - Expertise in digital marketing, particularly within the social media space - Strong analytical abilities to assess campaign performance and make data-driven decisions - Excellent communication skills to tail...

...aren't specifically chosen. Feel free to surprise us with your creativity. - Secondly, the design elements. We'd like to incorporate a globe and sun into the design. The globe could resemble the sun or be surrounded by it but are open - Lastly, the style is open-ended since we skipped that detail. As long as it's visually compelling and suits our company's ethos, we're open to suggestions. -this should be designed so it can have. a color theme, be small in a Facebook page image, be able to be embroidered on a shirt, etc. We have a fun, breeze "sunny" brand but would look at different styles including simple, professional, etc, etc. Here are some chatGPT prompts that we liked: Sunny Horizon: A minimalist design featuring a simple ...

...the initial investment in our expertise, including social media management, content creation, and consulting, as well as the return on investment (ROI) through strategies like Facebook ads, Google ads, and improved sales systems. Content Overview: 1. **Investing in Our Time:** - Social media management - Imagery content creation - Video production - Strategy/Consulting available in-person or online (All contributing to achieving ROI on the marketing campaign) 2. **Measurable ROI Opportunities:** - Facebook ad campaign - Retarget Facebook ad campaign - Google ads - Maximizing sales journey with video content on the website, leading to increased inbound conversions 3. **Return on Investment Visual:** - Graph...

I'm looking for a skilled freelancer who's proficient in Google Ads and Looker Studio to create performance reports. The goal is to optimize our ad spend more effectively. Key Responsibilities: - Create clear and comprehensive performance reports using Google Ads Looker Studio - Understand and leverage data to help us optimize ad spend Ideal Skills: - Expertise in Google Ads - Experience with Looker Studio or similar data visualization tools - Ability to interpret data and provide actionable insights - Strong analytical skills to optimize ad spend based on performance Please, provide some examples of your previous work or a clear explanation of how you'd approach this task.

I am looking for an experienced social media manager to create and manage my travel page on Instagram, Facebook, and TikTok. - Key Responsibilities: - Social media page set up on Instagram, Facebook, and TikTok. - Regular content creation and posting in line with brand image. - Follower engagement and community build I want followers added that interact everytime i post The ideal candidate will have a deep understanding of these platforms, proven experience in social media management, and a knack for engaging content creation. Expertise in the travel niche and community building is a significant plus. My primary goal is to build a vibrant community that interacts actively.

I'm looking for a social media expert to boost our brand's presence on Facebook, Instagram, Pinterest, and Google. Your main focus will be lead generation among the millennial demographic. Key Project Details: - Social Media Marketing: Your main task will be to create engaging content and post product updates on our Facebook, Instagram, and Google pages. - Lead Generation: We aim to increase our customer base and drive sales through social media. Your strategy must be tailored for all audience types. Mainly our audience includes adult women and men's clothing. - Referral System: We also need a referral structure where individuals can earn a commission for referring our products. This system should be integrated into our website and social media platfor...

Attached is a excel file with the days and times of the training. We need this created and design on the graphic. I also attached a JPG screenshot of the information. Other information we will need: Chaos Logo (attached) OPEN TRAINING SESSIONS Colors of the Flyer: Red/Black/White or Red/Grey/Black/ White ALL Players Welcome Regardless of what club you currently play for Please also put a facebook logo with: /GrosseIleSoccer

I'm looking for a person with expertise in Facebook ad and campaign management, ideally with a track record in successful branding initiatives. The main purpose of the campaign is to increase brand awareness among adults aged 36-55. The successful freelancer will be responsible for: - Strategizing an arresting Facebook ad campaign that resonates with the target demographic - Executing the campaign within a moderate budget, ensuring maximum reach and efficiency - Monitoring and adjusting the campaign as needed to enhance brand visibility Proven experience in digital marketing, especially Facebook ad campaigns, is crucial for this role. A deep understanding of the preferences and behaviors of adults aged 36-55 on social media is a huge plus...

I'm in need of a mobile app that can cater to golf players who are interested in signing up for games. The app must be designed for both iOS and Android platforms. Key Features: -**Admin adds list of Golf Courses or chooses one already added. -**Admin adds a "league name", golf date and # of tee times available along with time of first tee time. - **Player Registration:** The app should allow players to create an account, input their details. -**Player Sign Up:**Golfer would choose the league and mark if they are playing on the designated date or not. - **Tee Time Booking:** Should have ability for an admin to assign a tee time to players who registered or have it randomly generate the slots based on number of golfers. - **Score Tracking:** The app should also...

I'm in urgent need of an expert UGC creator and video editor to help me with both photo and video editing. - I require editing services for both photos and videos; - The UGCs are intended for various platforms such as Social Media (Instagram, Facebook, TikTok), Website, and YouTube. - I need the project completed as soon as possible. The right freelancer for this job must be skilled in both photo and video editing, and have a strong understanding of the different requirements for each platform. Experience in creating UGCs is a plus, as I'm looking for someone who can adapt to the tone and style of my existing content. I am seeking a professional who can work swiftly without compromising on quality. The turnaround time ...

...Dynamic Installation Option: Customers can add installation services to their cart, with costs dynamically calculated based on the number of products and the width of each product. Avai ability determined by the customer’s zip code. Measuring Service Addition: Option to add a measuring service to the cart, availability also based on zip code. FedEx Tracking Integration: A dedicated page for customers to track their blinds shipments through FedEx. Payment Gateway Integration: Secure transactions through Square. ChatGPT Chatbot Integration: Customized chatbot for real-time customer support and interaction. Style and UI Changes: Various enhancements to improve usability and align wit...

...advertisement for Facebook and Instagram. The ad should effectively highlight the distinctive features of our notebooks, such as their high-quality and power, included the installation and remotesupport that would appeal to new students about to start school. • The video should emphasize our notebooks' complete setup, which includes data transfer and software installation services, and remote support. - They can get a free offer from us. Please text in German language: ___________________________ Notebook für Ausbildung Spezial-Angebot inkl. Installation inkl. Remotesupport Jetzt unverbindliche gratis Offerte einholen ___________________________________________ Feel free in creating. Play with No...

Google Ads verified individual or agency account holder required to run real estate ads

I'm in need of a MALE American voiceover artist to lend their skills to a 90 seconds video, for internal use (NO ADS, No social Media, just to show in their meetings) Key Requirements: - Professional tone: Your voice should carry authority yet remain approachable. A balance of formality and warmth is what I'm after. - American or neutral accent: As this is targeting an American and European audience, a native or convincing American accent is a must. Ideal applicants are those with previous experience in professional voiceovers and have excellent voice control. Your rate and a sample of your work should be attached to your application. Thanks!

...particularly on Facebook and Twitter. This project is to increase brand awareness and drive my Etsy website traffic. The goal is to get teachers and others to buy my handmade products made for children under 18. I expect our work to generate new sales through promotion to our target audience, which are teachers. This role requires creativity and great communication skills. You must have experience in social media marketing and knowledge of the education industry for children in the USA. Key Requirements: You’ll be required to work part time, which is about 15hrs per week or 60hrs per month. The fixed amount will be no more than $200USD for the first month and $300USD in the next month if your work have proven successful. Responsibilities include: Postin...

I'm looking for a qualified Google Ads expert to set up and manage a campaign aimed at driving more traffic to my website. The primary focus will be local customers interested in professional services. Below is a rundown of the specifications: - The main objective is to increase website traffic leveraging Google Ads. - The target audience for this campaign is local customers. - The campaign will promote professional services. The ideal freelancer for this job will have: - Comprehensive knowledge of Google Ads, particularly in driving website traffic. - Proven track record in engaging local customers. - Familiarity with promoting professional services on Google Ads. This project offers an opportunity to showcase effective local targeting ...

I'm in need of a skilled graphic designer who can help me ensure two images meet the requirements for a digital ad on ResearchGate. Key Requirements: - Size and Resolution: The images need to be correctly sized and have the appropriate resolution for a digital ad on ResearchGate. - Content: The images need to align with the content guidelines specified by ResearchGate. Ideal Skills and Experience: - Proficiency in graphic design, particularly for digital ads. - Experience with ResearchGate's specific ad requirements is a plus. All I need now is ad touching up but I am also on the lookout for help in digital marketing in general, though not for this specific project.

I'm looking for a skilled marketer to create an advertisement for Instagram and Facebook The main objectives are: - I promote my workshop to become a human design coach and I will collect leads with this advertisement Text on the advertisement: - Headline: Werde erfolgreicher Human Design Coach - Subline: "Mit Human Design dein Business auf das nächste Level heben - Jetzt kostenfrei teilnehmen - Pictures from me you find attached Style: - it should be still fancy, eye catcher, little spirituell - the golden Human Design Chart should be added in a nice way My company design is gold, white and blue #21395D Please also look on our website I am really looking forward to hearing from you.

I have a set of manuscripts created on papyrus. I need them cut out in a complex shape (the shape is printed on the page.) The goal is to cut inside the line as close as possible. Over time I'll have many manuscripts to cut out, so this could turn into a ...could turn into a longer term part time side job. Possibly this would be cutting out several single pages at once, or alternatively we might set it up so that you have several stapled together and you cut out all of them at once (and then check each manuscript for accuacy.) We will determine which is the best approach with experimentation. The important thing is accuracy and quick turn around time. As part of the process I'll ask you to print out and cut out a shape and send me a picture of the result as a way of...

We're looking for a professional with experience in creating compelling video ads for diverse demographics, aiming to generate leads for our investment products. - Objective: The main focus of these social media campaigns is to generate interest, and ultimately, leads to our investment service. - Product details: We offer investment products that need to be presented attractively and informatively, demonstrating their value and potential return. Knowledge in the financial sector will be an advantage. - Audience: The videos will be targeted at Millennials, High-net-worth individuals, and Retirees. Understanding their motivations, pain points, and financial goals will be critical in the success of these ads. The ideal candidate should have: - Proven experien...

I need a skilled social media manager who can handle the Facebook, Instagram, and Twitter accounts of my boat dealership. The goal is to increase our brand awareness, generate new leads and sales, and engage with our existing customers. I'm seeking someone who can effectively promote my brand and appeal to our target audiences: boating enthusiasts, the general public, and the local community. This role will require strategic creativity, excellent communication skills, and a passion for connecting with current and prospective customers. Experience in social media marketing and a knowledge of the boating industry are highly valued. Work will be ongoing

I'm seeking a dedicated Social Media and Community Manager to handle the online presence of my business across Facebook, Instagram, and Telegram. Social Media and Community Manager: Fix amount, and 300 USD PER MONTH Work: Part time/ 20 hours per week - 80 hours per month Key Responsibilities: - Content Creation: Help in creating engaging content, potentially including videos, images, and written content. - Community Engagement: Interact with the community by responding to comments, messages, and queries. - Promotions and Contests: Develop and run promotions and contests to drive engagement and attract new followers. - Audience Targeting: Focus on young adults and parents, tailoring content and campaigns to suit their interests and needs. The ideal can...

...to set up my Shopify store and integrate it with Facebook Pixel for running ads. The objective is to optimize the store for effective marketing campaigns. Key tasks include: - Configuring Shopify store: The successful candidate should be adept in customizing Shopify stores, ensuring a seamless purchase journey for customers. - Integrating Facebook Pixel: I require the freelancer to link my Shopify store with Facebook Pixel. This will involve installing the Pixel, creating custom audiences, setting up conversion tracking, and ensuring that the integration is correctly implemented. Ideal applicants should have: - Proven experience in Shopify web design and development, particularly in configuring stores for optimal performance. - P...

I'm seeking a professional with in-depth knowledge and proven experience in running successful Facebook and Instagram Ads campaigns to generate leads and sales. Key Requirements: - Expertise in Facebook and Instagram Ads: I need someone who knows the platform inside out, from setting up ad accounts to creating and managing campaigns effectively. - Proven Lead Generation Track Record: Your past projects should demonstrate your ability to drive successful lead generation campaigns on Facebook. - Understanding of General Consumer Behavior: The target audience for this campaign is general consumers, so an understanding of their behavior and how to appeal to them through ads is crucial. Your main tasks will include: - Creating and...

My company wants to start promoting our products in Facebook and Instagram ro acquire new users. The platforms we want to promote are: - - We need some different versions of appealing videos that can interest the potential users. We are seeking someone with experience and the ability to be autonomous creating these kind of videos, as we don't have many graphic material to start with.

My main objective is to create engaging Instagram ads to drive sales for my arcade game zone. As a person with a keen eye for creative content, I need you to shoot and remake videos that can appeal to my target audience - adults and families. I want these ads to convey a unique selling point (USP) - 'Fun and entertainment for all ages.' I believe this message could harness the power of social media to draw customers to my arcade game zone. Ideal Skills and Experience: - Experience in creating content for social media, particularly Instagram - Capable of shooting and editing high-quality videos - Understanding of marketing and advertising strategies - Proven track record in driving sales through Instagram - Experience in ...

I'm seeking a creative designer who can craft a professional and clean poster for promoting our NGO. The goal of this piece is to raise awareness about our work and mission. Key Requirements: - The poster should be visually appealing and easy to understand, focusing on the promotion on NGO. - You'll be provided with our logo, which should be prominently included in the design. - Contact information should also be incorporated in a clear and noticeable manner, to ensure interested parties can easily reach out to us. - A compelling call-to-action is needed to encourage viewers to engage with our NGO. Ideal Skills and Experience: - Previous experience in designing promotional material for NGOs or similar organizations is highly beneficial. - Strong grap...

I need an expert in Google Ads, who can effectively manage ads on both desktop and mobile platforms. I aim to boost my product sales to an international audience. Here's what I am looking for: - Proficiency in Google Ads management across platforms - Ability to research and target international markets - Experience with e-commerce or sales-focused campaigns - Knowledge of strategies to improve click-through and conversion rates - Monitoring and reporting on campaign performance Using Google Ads to improve profit margins is my goal. If you can deliver results and have the necessary skills, I would love to hear from you.

I'm looking for a social media guru who can help me manage my business profiles on Facebook, Instagram, and TikTok. My main objectives are to increase brand awareness, drive traffic to my website, engage with followers, and ultimately generate leads. Key responsibilities and requirements: - Planning and implementing a social media strategy - Creating and scheduling posts tailored for different platforms - Engaging with the target audience in a meaningful way - Monitoring analytics and adjusting the strategy accordingly - Creating and Maintaining Email Marketing Campaigns Ideal candidates should have experience in managing multiple social media platforms, and have proven success in increasing brand visibility and driving...

WebFlow Website to be completely same as this link: Link - DM me if you are a fit for this project. Thank You!

...social media marketer to help me with my campaign that mainly focuses on Facebook and Instagram. My primary goal is to engage with my audience and promote my brand effectively through various content types such as videos, images, and written posts. I am a doctor in India, I wish to create an educational Instagram page. The purpose of this page is build an organic audience to which I can promote my products in future. Other purpose of this page is to educate my patients about common gynaecological problems and generate leads, that is patients willing to consult me online. Key Responsibilities: - Create engaging content for Facebook and Instagram - Develop and execute social media cam...

Facebook Campaign Intern Required

For my business, I am looking for an expert who can establish a diverse online marketing strategy for me. Your tasks will include a combination of search engine optimization (SEO), pay-per-click (PPC) advertising, and savvy social media marketing specifically targeting Facebook and Instagram platforms. Review present website The main goals are: 1. Driving more traffic to our website 2. Generating valuable leads Ideal skills and experience: * SEO proficiency and managing website * PPC campaign management * Out-of-the-box thinking for social media marketing (particularly for Facebook and Instagram) * Proven track record in increasing website traffic and generating leads If you can apply innovative tactics, and have an eye for detail, you mig...

...looking for a native German translator and proofreader for a long-term project. The project relates to a shoe & bag website. Freelancers with experience in these areas have a big advantage. On rare occasions, there are short texts for a website related to auto parts as well. The best candidate must have copywriting skills and experience in translating marketing texts. The job will be on a daily basis. Here are our conditions: long-term cooperation with the translator, payment at the end of the month for the job done during the current month. We have marketing texts – some are long (will be available in the near future), and some – are short. We work with Google Drive so the long texts will be placed in the folder “for translation” a...

I'm seeking a dependable Virtual Assistant to help manage my removal company. Your duties will consist of client communication, scheduling, paperwork, research, data entry, social media management, and other administrative tasks. While previous experience in the removal industry is not crucial, it would be a plus. - Excellent English fluency and preferably a British accent - Availability of over 20 hours per week - Proficiency in managing social media platforms Facebook, Twitter, and LinkedIn - Great organizational and communication skills - Proficiency in Microsoft office - Self-motivated and able to work independently - Ability to manage multiple tasks and meet deadlines This is a 3-month probation contract, with potential for extended collabora...

The main goal of this project is to use Facebook Ads to generate leads for my business focused on attracting international traffic. The ideal freelancer for this task would have: - Deep knowledge and understanding of Facebook Advertising. - Strong track record in lead generation strategies and techniques. - Experience in targeting and attracting international audiences. - Ability to create engaging and compelling ad content. I am flexible across a range of budget options and am interested in exploring a fruitful long-term partnership. Your proposals should include strategies on how you plan to reach my goals and experience in similar projects.

...implement the Google Ads Conversion Tracking to precisely monitor and optimize our Google Ads campaigns. This will allow us to effectively measure the impact of our advertising efforts and adjust strategies to maximize return on investment. The scope of this project includes the setup of a new GTM container, implementation of the necessary data layers on our website, and the definition of variables and event triggers. We will also set up and configure Google Ads Conversion Tags within GTM to ensure that all conversions from Google Ads are accurately tracked. This includes mapping out the user journey from ad click to purchase, ensuring that each step is properly tagged for conversion tracking. The project recipient is required to handle all aspects of the set...

We have had our kids motorbikes stolen and I want assistance in searching for possible for sale ads which fit the models of our bikes. Would like to know if there is a way to narrow down the search but still cover all data bases such as gumtree, fb market place etc

...Project Needs: We are seeking a freelancer with a proven track record in B2B paid media campaigns. The ideal candidate will be responsible for implementing, creating strategies, optimizing campaigns, and offering creative suggestions to enhance campaign performance. The freelancer should have extensive experience with: Developing and implementing comprehensive B2B paid media strategies. Managing and optimizing paid media campaigns to meet specified objectives. Utilizing analytics and conversion rate optimization techniques to enhance campaign results. Proposing innovative approaches and solutions based on campaign performance data. Project Goals: The primary goals for the paid media campaigns include: Lead Generation: Drive high-quality leads that can be converte...

We are seeking a skilled and experienced Facebook Marketing Strategist to develop and execute a comprehensive marketing campaign on our Facebook platform. The ideal candidate will have a deep understanding of Facebook's advertising tools and strategies to effectively reach and engage our target audience. Responsibilities include creating a compelling marketing strategy, designing and optimizing ads, tracking and analyzing performance metrics, and making data-driven recommendations for campaign improvement. The successful candidate must have strong communication and analytical skills, with a proven track record of driving results through Facebook advertising. Skills required: - Facebook advertising - Social media marketing - Campaign managemen...

I'm looking for a skilled professional to create a lead-generation Facebook And Google ad campaign aimed to increase enrollment for our Data Analytics and PLC Automation courses at our Jaipur center - www.seldomindia.com. Target Audience: - Working professionals - College students Value Proposition: Our course offers: - Enhanced career opportunities - Practical skills with real-world applications - Expert-led training leveraging industry experience The ideal freelancer for this role should have a proven record in creating successful Facebook ad campaigns, specifically in the education sector. Understanding and experience in effectively targeting both working professionals and college students would be a significant advantage. Knowledge of education pertaining...

I'm experiencing a challenge with sharing articles from my Joomla website to Facebook. I'm seeking a skilled professional to investigate and correct the issue. Key points include: - The problem: When an article link is shared on Facebook, the title and image fetched are incorrect. - The challenge is inconsistent: This isn't happening for every article, but only for some. - Sharing method: Articles are shared to Facebook through direct links from the Joomla site. The ideal freelancer for this project: - Should have a strong understanding of Joomla and its extensions. - Experienced in debugging and resolving Facebook sharing issues. - Knowledgeable in social media plugins and debugging inconsistent data fetching.

I'm in need of a talented video creator who can take our app product and use them to create engaging video ads for Facebook and Instagram. The goal of these ads is to generate downloads for our app. Key requirements: - Video Length: 10 to 30 seconds - Visual Elements: Incorporate images and short videos of our app, add cute animations, and include text Ideal Candidates: - Proficient in creating high-quality video ads that are optimized for social media platforms. - Understand lead generation strategies and can translate those into video content. - Able to create images and short videos of our app, add cute animations, and include text that inspires action (download)

...marketing expert who can provide a holistic approach to my online presence. Here is what I'm looking for: - **Social Media Management:** I require someone who can handle my Facebook, Twitter, and Instagram accounts efficiently. This includes content creation, audience engagement, and analyzing performance metrics. - **Search Engine Optimization (SEO):** I want to boost my website's traffic, improve its search engine rankings, and ultimately generate more leads and conversions. The person I hire must have a proven track record in all these areas. - **Pay-Per-Click (PPC) Advertising:** I need a professional well-versed in running effective PPC campaigns. Your work should be able to drive traffic, increase visibility, and result...

...freelancer to fine tune my existing Google Ads smart campaign to help me achieve my key goals of increasing website traffic and generating more leads. Your task involves analyzing the current performance, making necessary adjustments, and monitoring the results. Key responsibilities: - Enhancing the setup to incite users to fill out a contact form on my website. - Ensuring the Google Ads campaign prominently features on Google Search. Skills and Experience: - Proven expertise in managing Google Ads Smart Campaigns - Strong understanding of Google Search platform - Experience in targeting strategies to increase website traffic and lead generation - Proficiency in analysis and reporting regarding campaign performance. Your role ...