Hello! I am a branding and digital marketing consultant with experience in automotive industry. I would like to help you develop and promote a new automotive additive brand. For this, I'm planning to conduct a market research, benchmark against the competition, find a powerful brand name (if it doesn't exist yet), create a brand story, design brand identity, develop and implement a digital marketing strategy covering social media and SEO.
I'm on a mission to help small and medium businesses move to the next level with branding. Last year I managed to complete a challenging 8-month branding project for a European automotive company (B2B) that had decided to move from distributing lubricants and batteries under suppliers' brands towards distributing privately branded products. This work included a market research, brand name research (domain research, social media research, benchmarking against the competitors), brand naming, the creation of brand identity, development of the business strategy and the brand book, and design of lubricant and battery labels and promotional materials in cooperation with a graphic designer.
What is more, my proficiency in 6 European languages and knowledge of multiple cultures helped me acquire expertise in international branding and marketing, which I aspire to contribute to your project.