Thanks for the opportunity to bid on this project. We have produced many films like this over the years and recently have moved into documentary film production. The example you gave was twice as long as it needed to be, they did not start where they should have and it took forever to get to the point. People do not have that kind of time. I have a relationship with a salon nearby and we can easily set this up and shoot it in one day. We will want to review the script, list of shots and talent for this production. There is voiceover and at least one on-camera model it appears. The video must be set up with these three points in the outline: Your PRODUCT (Shots of what it is) The PROBLEM (what is the need for this product) The SOLUTION (your product). You need some testimonials not only from the people who will buy it but also from the people who will use it. This video should be no longer than 3-4 minutes - but to get that and make it hot is where our expertise comes in. Thanks for your consideration.