Develop ios app product catalog jobs

...need a freelancing sales expert to help me navigate the process. and create amazon seller account. Key Responsibilities: - Develop a sales strategy for the given product and execute it on Amazon. - Optimize product listings, descriptions, and images to boost visibility and sales. - Monitor and manage pricing, reviews, and feedback to enhance product performance. - Implement and manage Amazon PPC campaigns to drive traffic and sales. Ideal Skills and Experience: - Previous experience in successfully selling products on Amazon. - Proficiency in Amazon Seller Central and FBA. - A solid understanding of Amazon's ranking algorithm and best practices for increasing product visibility. - Strong analytical skills to interpret sales data and adjust str...

We are seeking an experienced Full Stack Web Developer to work on building and maintaining our web applications. The ideal candidate should have a strong command of both front-end and back-end technologies. Responsibilities: - Develop and implement user-facing features using front-end frameworks/libraries like React - Build and maintain server-side applications using programming languages such as Python, PHP, or Node.js - Design, develop, and optimize RESTful APIs and web services for data integration - Implement authentication and authorization mechanisms for secure user access - Work with SQL and NoSQL databases to build efficient data storage and retrieval systems - Collaborate with cross-functional teams to translate requirements into technical solutions - Perform testi...

Job Title: Freelance Part time iOS Developer Needed Are you a skilled iOS developer looking for an exciting freelance opportunity? Look no further! We are seeking a talented individual to join our team and help us further work and expand our app slots First initial project Responsibilities: Work closely with our team to understand the requirements and objectives of the project. Implement additional ad slots (pre-decided) within our iOS app using SwiftUI. Ensure seamless integration with our existing backend on Google Cloud Platform (GCP) Firebase Functions. Collaborate with our team to test and troubleshoot these new features. Requirements: Proficiency in iOS app development with SwiftUI. Experience integrating and managing ad networks, pa...

I'm looking for a Product Manager to help me ace my upcoming behavioral interviews. They should have solid experience in the areas of product strategy, the creation of product roadmaps, and product development, in order to conduct a highly realistic mock interview with me. Moreover, an understanding of software development is vital, as this is the tech-specific domain I need to focus on. Ideal Skills and Experience: - Some experience in Tech Product Management - Conducting or Doing interviews for Product Manager roles They should be able to provide me with valuable feedback, suggestions for improvement, and techniques to articulate my thoughts effectively in the interview. With their guidance, I hope to gain an edge in my interview and feel ...

...initially. I seek a tech-savvy agency to provide white hat digital services at a reasonable cost. Key Requirements: - Search Engine Optimization (SEO): Enhance our online visibility and drive organic traffic. - Pay-Per-Click (PPC) Advertising: Manage effective paid advertising campaigns. - Social Media Marketing: Create engaging content and grow our social media presence. - Analytics Dashboards: Develop and monitor dashboards to track our website performance and user behavior. - Marketing Strategy Implementation: Execute strategies to expand our audience and boost conversions. - Web Design Optimization: Enhance the design and user experience of our website. - Google Ads: Manage Google Ads to ensure effective online advertising. - Funnel Improvements: Enhance our sales funnel fo...

I need an experienced MAUI developer to create an app for both iOS and Android platforms, with specific features including user authentication, push notifications, and in-app purchases. - Utilize MAUI: Experience with MAUI is essential as the app needs to be developed for both iOS and Android platforms. - Implement Features: The app should have user authentication, push notifications, and in-app purchases. - Follow Design: I have a specific design in mind for the app, so attention to detail is key. - Communication: Good communication skills are crucial. You should be able to understand the project requirements clearly and keep me updated on the progress.

I'm looking for a talented vector illustrator to create an Asian culturally authentic fashion headpiece and additional fashion items. Key Requirements: - Illustration Style: You need to have a knack for creating vector illustrations with it being detailed oriented and for product development. - Cultural Sensitivity: The illustrations need to be culturally authentic and representative of the Asian region. Ideal Skills and Experience: - Proficiency in vector illustration software such as Adobe Illustrator. - A strong understanding of Asian culture, specifically in the context of fashion headpieces. - Previous experience in creating culturally sensitive and authentic illustrations. This is a great opportunity for a skilled illustrator who is passionate about cultural represe...

I'm looking for an experienced web developer to create a catalog site for less than 100 products. Key features should include: - Product search functionality: Users should be able to easily navigate through my product offering. - Filter by category: To streamline how my customers browse the products, filtering by specific categories is a must. Applicants with previous experience in creating catalog sites will be given priority. Your competence in embedding these functionalities on the webpage will be a key factor in the selection process. Please, attach proofs of former similar projects to your bid.

I am seeking a qualified individual with expertise in high school Mathematics for teaching sessions. The main responsibilities and requirements for this role would include: Responsibilities: - Tutor me on high school level Mathematics - Develop appropriate teaching strategies based on my learning style Requirements: - Must have a strong understanding and knowledge of high school Mathematics - Previous experience teaching Mathematics at the high school level - Excellent communication skills - Ability to adapt teaching methods to suit various learning styles Ideal but not required skills include: - A Mathematics degree or a related field - Previous online teaching experience This is a wonderful opportunity for any freelancers with a passion for teaching and the requisite knowle...

I'm looking for an ...middle-aged consumers, and experience working in similar retail environments are essential for this project. Key Objectives: - Promote a specific wellness product that appeals to middle-aged individuals - Enhance the product's visibility within the store - Encourage impulse buys Ideal Skills: - Experience in retail design - Knowledgeable about various consumer segments - Ability to align with the health-conscious vibe of a pharmacy within a health food store - Can effectively represent a product using visual elements - Experience in merchandising or product marketing is a plus. This is an exciting opportunity to help boost the visibility of a product that greatly benefits customers' well-being. I'm looking forward ...

I am looking for a professional to develop an independent WhatsApp Chatbot. The essential functions of the Chatbot should include: - Resolving frequently asked questions - Displaying our services, along with their prices - Interacting with our customers The chatbot should sport a modern visual design, harmonized with the use experience we aim to provide to our clientele. Furthermore, I desire the chatbot to have limited autonomy. It should be able to independently resolve queries and foster interaction, but should require human confirmation while performing certain tasks. Ideal candidates should have prior experience in developing chatbots, especially for WhatsApp, and a comprehensive understanding of modern design aesthetics. Fluency in Spanish will make communication smoothe...

I'm in need of a talented graphic designer who can help me create a print design, specifically for product packaging. The primary task will revolve around: - Amending packaging concepts during product development phase and using the existing design principals of the brand to develop new packaging for new products within the range. The ideal candidate should have experience and skills in: - Print design, especially packaging. - Proficiency in graphic design software. Illustrator. - Ability to create unique, eye-catching designs. - Understanding of branding and marketing principles. - Good communication skills and ability to comprehend and implement my design preferences. Please include a portfolio of your previous works, particularly in packaging design, when...

I am looking to develop a web application which will primarily serve as a customer service platform. But, I also need this system to be capable of plant monitoring, hence you will need to integrate plant monitoring features into the application. Key Features: - Real-time Data Tracking: The plant monitoring system should be able to track and display real-time data of the plants or whatever it is monitoring. - Automated Alerts: It should have the capability to send out alerts automatically when certain conditions or parameters are met. - Historical Data Analysis: The system should be able to store data over time and provide analysis tools to evaluate past performance. - I also need live weather forecast from google or live forecast for on going week This is a unique project tha...

I'm looking for a proficient freelancer to assist me in generating high-quality solar leads on a national scale. Key Points: - Target Audience: I'm interested in both residential and commercial properties. - Geographic Scope: The leads should come from all across the country. - Lead Delivery: I'd prefer to receive these leads through SMS. Your role will be to develop a strategy that ensures the leads are not only numerous but also conversion-ready. Ideal Skills: - Experience in lead generation, particularly in the solar industry. - Ability to target both residential and commercial properties. - Proficiency in national-scale lead generation. - Familiarity with SMS-based lead delivery. Please provide examples of past projects relevant to this scope.

...improvement include: - Store Design: A keen eye for design is necessary as I intend to revamp the overall store layout and theme. You should be capable of altering color schemes and branding, as well as guiding typography and font choices. Though I have a distinct vision in mind, I lack the technical skills to turn this into reality. Nonetheless, I can provide abundant guidance. - Product Catalog: Experience in curating product catalogs is needed, paying special regard to the selection of winning products and suppliers. - Payment and Shipping setup: I require assistance in readjusting my payment and shipping configurations, and the candidate must have familiarity in handling these settings on Shopify. - Full optimization: Ideal candidates should have a backgroun...

I'm looking for a professional to take charge of our daily email marketing campaigns. This project involves sending bulk emails for marketing purposes, with a focus on custom design. Key Responsibilities: - Plan and execute daily email campaigns - Develop custom email templates - Ensure high deliverability rates - Monitor and analyze campaign performance I need someone with a solid background in email marketing, automation tools, and a keen eye for design. Familiarity with the following tools is a plus: - Mailchimp - Constant Contact - Drip - HubSpot The ideal candidate should have proven experience in handling large-scale email marketing campaigns and be well-versed in email deliverability best practices. Your design skills will be crucial in creating visually appealing an...

I want to develop a tool to help my game, (mobile)

More details: Is this project for business or personal use? Personal What information should successful freelancers include in their application? Past work How soon do you need your project completed? Within a month

I'm searching an iOS developer for building the iPhone/iPad version of our website. Are actually finalising the Android version but we also need the iOS version. A webviewmust load the website when the application is launched, with some specifications : - The Firebase library must be installed and the registration token must be sent when the main URL is laoded (ex: ) - Push notifications must be shown when one is sent by Firebase - We have a Google OAuth2 authentication on the website that allow user to connect to our website with their Google credentials, this authentication must be still working in the webview and if possible if a Google account is set on the terminal to propose the existing account. - On the website that's possible

I'm in need of a 3D designer who specializes in product design. You'll be responsible for creating a realistic 3D model with moderate detail and textures. Key requirements: - Specialization in product design - Proficiency in 3D modeling - Ability to create realistic models - Experience with adding moderate detail and textures to 3D models -autocad is required The ideal candidate will have experience working with similar product designs and can showcase a portfolio of realistic 3D models with textures. The model you create should be detailed enough to convey the product's design effectively. If you can create a visually stunning product design that meets these requirements, I'd love to hear from you.

...looking to develop an android application that will have some Bluetooth functionality but before that here is some context. I’m a motorcyclist, in the past I was using a dedicated GPS from Garmin called the Zumo XT. I could connect my phone to that GPS via Bluetooth and if I had an app called Garmin Drive installed on my phone it was able to share some information between my phone and the GPS like for example notifications or Music information: Notification example: Music information: I’ve now switched to using a Samsung galaxy tab active 3 as a navigation device instead of the dedicated GPS and I’m now missing the notification / music information shared between my phone and the device in front of me while driving. I’m looking to recreate that b...

...Managing and optimizing Google AdWords campaigns - Implementing and managing conversion tracking and optimization Key points to consider for this project: - I already have existing Facebook and Google Ads accounts set up, so the focus will be on enhancement and optimization of existing campaigns - The primary goal of these campaigns is to increase website traffic. Helping me with setting up my catalog with Facebook meta. The ideal candidate for this job should have: - Proven experience in managing and optimizing Facebook and Google Ads campaigns - Proficiency in conversion tracking and optimization - A proven track record of increasing website traffic through Facebook and Google Ads I'm seeking a professional who can demonstrate a clear understanding of these platforms ...

...Contract) to join us for the duration of our current project (estimated end date: [Target Completion Date]). As a key member of the team, you'll play a vital role in ensuring the quality and functionality of our Groom app across web, Android, and iOS platforms. This is a fixed rate contract, not hourly. **Responsibilities:** * Collaborate with developers using tools like Clickup to understand upcoming features and functionalities for both customer requests and provider responses. * Design and execute comprehensive test plans for web, Android, and iOS versions of the Groom app, focusing on seamless integration with existing booking platforms. * Identify and report bugs across all platforms, including functionality, usability, and UI/UX issues, utilizin...

...have a strong understanding of e-commerce best practices and a proven track record of building successful online stores. Specific features include: - A user-friendly product catalog with filtering options. It's important that the catalog is easily navigable and supports different product types. - A customer review and rating system. I'm looking to build trust and credibility with our customers, so this feature is crucial. - An interactive Check Eligibility form that potential customers can complete. This form should be efficient and intuitive, and able to capture vital data that will assist us with customizing product offers. I'm looking for a designer with a good sense of visual aesthetics and a developer with a deep understandin...

We urgently need a skilled Social Media Manager, ardent in harnessing the power of Instagram and WhatsApp to boost our radio station's online presence. Key Responsibilities: - Develop and implement social media strategies - Foster audience engagement - Adjust strategies based on data-driven insights Ideal Candidate: - Experienced in managing public-facing Instagram and WhatsApp accounts - Skilled in uploading images - Skilled in converting video to mp3 and uploading - Able to deliver innovative project proposals Apply ASAP. Include a comprehensive project proposal with your application. Your proposal should detail your Instagram and WhatsApp expertise and outline your strategy to promote our radio station. The ideal candidate will be able to hit the ground running and can st...

I need a proficient financial expert to develop detailed annual financial statements for my business from my bank account information. The expected deliverables are an income statement, balance sheet, and a cash flow statement. Expectations: - Categorize all transactions specifically. - Compile accurate, detailed final statements. Skills and Experience: - Solid understanding and experience in financial accounting and bookkeeping. - Attention to detail. - Ability to meet strict deadlines. - Confidentiality and professionalism. - Proven track record in similar projects.

I'm seeking a proficient Zapier expert who can develop a Zap that automates several tasks when a new PDF is added to my Google Drive folder. Key Requirements: - Flatten the PDF: The Zap should flatten the new PDF file upon detection. - Extract Each Page as .tiff File: After flattening, the PDF pages need to be extracted individually as .tiff files. - Email Notification: Notify me via email once the process is complete. It's essential that the successful candidate is well-versed in Zapier and PDF handling. Familiarity with API would be an added advantage, although not necessary as I do have an API key if it's needed. Your role will be pivotal in streamlining my workflow and ensuring efficient management of PDF files. If you possess the requisite skills and can deli...

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I'm in need of a skilled photographer who can capture my food items in a tantalizing and appetizing way. - Scope: The responsibility includes both product photography and basic food styling. - Items: The products to be photographed are food items. A keen eye for detail and experience with food products would be an advantage. - Skills: Previous experience in commercial product photography is a must, preferably with food items. Basic knowledge of food styling and presentation is required. In summary, I'm looking for high-quality, attractive photographs of my food items with an appealing basic styling. Show me your portfolio and let’s capture the tantalizing beauty of my products!

Build a PMS property management software, in conjunction with an ERP and CRM. Improvement and structure in the organization: productivity, communication, occupation and positioning. Divide it according to the areas of work (Management, Administration, Channels, Properties -follow-ups, active contracts, owners-, Communication and Maintenance (cleaning, deliveries). E...positioning. Divide it according to the areas of work (Management, Administration, Channels, Properties -follow-ups, active contracts, owners-, Communication and Maintenance (cleaning, deliveries). Examples of user experience design references (interface layout, navigation, usability, accessibility, and aesthetics): Hubspot, Idealista, Asana, Airbnb. – simple, intuitive, comfortable- Web app and mobile app...

I am looking to develop a unique Fish-Eye Warp shader program using C++ DirectX that is compatible with windows. This Shader/Lens effect should provide a moderatel intensity Fish-Eye Warp without affecting the FPS. It will just be a lens/layer on top of the screen. Whatever is behind it will be warped, just like a fish-eye lens would. Ideal skills and experience for this project include: - Proficiency in C++ and DirectX - Prior experience in creating innovative and efficient shaders/lens effects - A strong understanding of distortion, transformation and warping effects - A track record of delivering projects with no loss to frame rate performance is highly desirable. Please ensure your bid includes your relevant shader coding experience in C++ DirectX and any similar projects yo...

I'm seeking a motivated individual to assist in selling my physical product targeted to store/resturants/coffee shops for then them to offer to their consumers. The perfect candidate will have considerable experience in product sales and networking with potential distribution channels. Ideal Skills and Experience: - Strong networking capabilities - Proven track record in selling physical products - Excellent negotiating skills - Experience in working with adults market - Good understanding of product positioning and brand image

I'm looking for a marketing video that explains my product in a professional and informative way. The target audience is primarily business professionals. Key Requirements: - The video should be engaging and maintain a professional tone throughout. - It should focus on explaining the product's key features and benefits for users. Ideal Skills and Experience: - Previous experience in creating marketing videos, specifically for B2B audiences. - Ability to creatively present technical information in a clear and engaging manner. - Understanding of the best practices for product information videos. something similar to this video :17121514

...Project Description: QR Code Promotion App Recreation Background: I previously commissioned a freelancer to design an app for running promotions using QR Codes. Despite paying $138 for the design, I did not receive the source files. Therefore, I require the app to be recreated for both iOS and Android compatibility. Attached Materials: I have attached videos and the APK file along with a brief description of its functionality of the app. To view click on the link below: , App Functionality: The app is designed to facilitate promotional activities through QR Code scanning. The key features required are: * QR Code Scanner: Integration of a QR code scanner within the app. * Login and Signup System: Implementation

...owner, I'm looking to create an effective and engaging 30-second TikTok ad video for both iOS and Android platforms. The purpose of this ad is to introduce a new product to our customers. Requirements: - Ability to generate unique and captivating content that will capture the interest of our potential customers. - Proven experience in creating content for TikTok ads. - Strong understanding of the TikTok algorithms and the elements that make a video go viral. - Solid understanding of our business and the product we're aiming to promote. Responsibilities: - Generate a 30-second video ad for TikTok that targets both iOS and Android users. - Design a captivating script that accurately introduces our new product in a creative and enticing mann...

I'm in need of an experienced PowerShell and Azure automation developer to help with a project that will primarily focus on scripting repetitive tasks and improving operational efficiency. This will involve working with Azure Active Directory as well as tasks inside Virtual Machines. Key Tasks: - Develop PowerShell scripts to automate repetitive operations within our Azure environment. - Integrate Azure Active Directory with our scripts to streamline user management and permissions. - Automate tasks inside Virtual Machines to improve operational efficiency. Ideal Skills and Experience: - Extensive experience with PowerShell scripting, particularly in an Azure environment. - A deep understanding of Azure Active Directory and working with it programmatically. - Previous expe...

I am looking to get this done in two weeks. Please see the included specs and html wireframe layout before bidding. I need someone who is skilled in ASP.NET and experienced with mobile apps. I would rather have the app developed with cross-platform software but it will for now be used in iOS.

...seamlessly into both Android and iOS interfaces? Look no further! What We Need: We're seeking a talented developer to integrate backend VOIP notifications into our React Native app. Your primary task will be to ensure that users receive incoming call notifications, allowing them to interact with their device's native calling interface effortlessly. This means handling call pickup, ending calls, ringing, vibration, and other user settings. Requirements: Proficiency in React Native development for both Android and iOS platforms. Experience with integrating backend services, specifically VOIP notifications. Familiarity with OneSignal or similar notification delivery platforms. Strong understanding of mobile app architecture and interface design. Abi...

I'm in need of a proficient PHP developer to develop an informational website for me. Your primary task would be to build the site from the ground up. Key tasks: - Develop the website functionality, layout, and visual design. - Implement and ensure the functionality of a contact form on the website. Ideal Skills: - Proficiency in PHP. - Experience in website development, particularly informational websites. - Knowledge of creating effective contact forms. - Strong attention to detail for developing user-friendly navigation and interface.

...versatile Product Management specialist who can provide strong research capabilities and who is at home in an Agile environment. The project will primarily revolve around research tasks, such as market research, competitor analysis.. As a specialist, you will be expected to generate actionable insights from your research. This will play a key role in shaping our product strategy. Given the Agile nature of our current product management process, experience or understanding of Agile methodologies is a must. Key Responsibilities: - Conducting thorough market research - Competitor analysis - Gathering and analyzing information - Generating a document in a given format Ideal Skills: - Strong research capabilities - Experience in Agile product management - U...

I'm looking for an experienced app developer who can design and build a social networking app compatible with iOS, Android, and Windows. Since the main purpose of the app is social networking, it is crucial that the freelancer possesses expertise in constructing interactive features, user-friendly interfaces, and excellent security measures. Seeing as I skipped the question on design style, feel free to apply your creative discretion on the look and feel of the app. I look forward to collaborating with you to bring this project to life. Ideal skills you need to have include: - Experience in app development for iOS, Android, and Windows - Proficiency in social networking app designing - Strong understanding of best practices for...

I'm in the conceptualization phase of a consumer goods product and need a skilled product manager to help drive the development process. Key Responsibilities: - Your primary focus will be leading the product development process, taking the concept to a fully fleshed-out product ready for launch. - Your role will involve creating a detailed plan for product development, outlining key milestones and coordinating the necessary resources. - I expect you to help me understand the market and potential customer base for the product, so that we can shape it to suit the consumer goods industry. Ideal Skills & Experience: - Proven experience as a product manager, ideally with a focus on consumer goods. - Understanding of the p...

I'm seeking a creative mind to design a full-page advertisement, aimed at promoting a product amongst young adults (25-45 years). The primary focus should be on highlighting its premium quality. Desired Skills: - Proven experience in ad design - Exceptional understanding of marketing principles - Clear understanding of youth market -Experience with boating / yachting sector welcome Your task: - Develop a stylish, eye-catching design - Emphasize the product's premium quality - Use strategic placement of text, images, and color Although the ad is full-page, the design should not be overcrowded or complicated. It should clearly communicate the product's value. Let your creativity flow, and help me make a lasting impression.

I'm in need of a comprehensive flight booking website and a mobile application. The target audience for this project is both business and vacation travelers. The application needs to be user-friendly, reliable and easy to navigate. Key Feature...platform, allowing customers to pay for their bookings without any complications. - User Reviews and Ratings: I'd like a feature that enables users to give feedback and rate their experience with the website and application. The ideal candidate should have experience in developing similar platforms, with a strong understanding of the travel industry, payment gateways and user interaction. Skills in iOS and Android development, as well as web development are crucial. Good communication and understanding of the target audience wi...

...the hunt for a specialist who is knowledgeable and skilled in wireless communication and operation research. For this particular project, you will be required to: 1. **Implement an Algorithm**: You need to able to masterfully implement an algorithm that is central to this project. Demonstrated experience in this field is necessary. 2. **Create Mathematical Model**: You must also be able to develop a precise mathematical model. Background in operation research would give you a substantial edge. 3. **Outcome of the Project**: Ultimately, the effort you invest in implementing the algorithm and creating the mathematical model needs to result in the optimization of the system. The perfect candidate for this project is well-versed in wireless communication, particularly cellular...

I'm looking to develop a game similar to Rust using the Unreal Engine. The game will revolve around the following key elements: - Survival Mechanics: Players will need to scavenge resources, manage hunger/thirst, and protect themselves from environmental dangers. - Multiplayer Experience: The game will support multiplayer functionality, allowing for player interaction, cooperation, or combat. - Crafting and Building: Players will be able to craft tools, weapons, and build structures for shelter and defense. Ideal candidates will have: - Extensive experience with game development in Unreal Engine. - Prior experience with survival games, particularly in the multiplayer genre. - Proficiency in implementing crafting and building mechanics. - A portfolio showcasing relevant work i...

...as screen designs and will be revised according to our comments. After the functions of the application are developed, AIDL functions will be developed to be called from another application with AIDL and integrated with Master App AIDL. The developer will develop the application on his own computer and use github for version tracking. He will add me to the project on github from the beginning of the project, and at the end of the work, he will transfer the ownership of the project along with all the source codes on github and delete the source codes. For the Master App integration of the application to be developed, it will be connected to my computer with Anydesk and the integration will be made in this way. After the project is developed, integration and paymen...

Our company developed a new product and needs a logo made. Needs to sign NDA before more information can be shared.

I'm in need of a custom animated explainer video aimed at promoting a product or service to a business professional audience. The video should be of 2D animation style. I'm setting up a new website up for my new startup, I'm looking for a 60 seconds custom animated explainer video with script writing and voiceover, please give me an estimated cost based on that and let me know if you need anymore information to provide a quote. I look forward to discussing. Key details: - **Video Purpose**: The primary goal of this video is to promote a specific product or service. It should be designed to capture and maintain the attention of a business professional audience. - **Animation Style**: Looking for 2D animation. The video should be engaging, easy to understand, ...

I am in need of a talented photographer who excels in both product and food photography. The final images are intended for social media posts and for use within our restaurant menus. • The ideal candidate should come with a portfolio that exhibits expertise in capturing eye-catching product and food compositions. • There is no specific deadline for project completion, allowing for a focus on high quality final results over rushing through the job. • Experience in working with social media aesthetics and restaurant menu formatting could be beneficial, but it's not a requirement. • I would also appreciate any advice or services regarding optimal image uses in social media and menu contexts. With your skills, our products and dishes have the potent...